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Our Team

Our team is composed of savvy digital marketing experts, content writers, creative website designers and plain and down to earth good folks.

Samantha West – Founder / Managing Director

Samantha is the founder and director of West Legacy Group. Originally an Early Childhood Teacher, Samantha got her start in digital marketing when she founded a Teacher Placement Agency and after some assistance at the time (now something like 15 years ago!) from a friend in the SEO space, took her agency to #1 in South Africa.

Since then, moving to Australia, Samantha has built up West Legacy Group as a content writing and digital marketing agency focused on delivering our affordable services to small businesses in Melbourne and the rest of Australia.

Christopher West – Head of SEO & Website Design, Operations Manager

Christopher West is an SEO industry veteran of more than 13 years. Starting in South Africa where he built his skills with some of the countries top marketers at the time he immigrated to Australia in 2008 along with his wife and daughters.

Chris quickly got picked up by one of Australia’s small but growing SEO Agencies in 2009 where he excelled at both SEO strategy, technical audits and team leadership.

Throughout the last 10 years, Chris became a valued and sort after specialist and has worked on some of the country’s and worlds biggest brands.

Chris joined West Legacy Group officially in October 2020 after leaving his last agency role where he was the head of SEO for nearly 5 years.


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